FAQ
Everything You Need to Know
Straight answers about pricing, timelines, websites, lead generation, SEO, and what it’s like to work with us.
Pricing & Plans
→What website + SEO plans do you offer?
We offer three flat-rate options: Core, Growth, and Authority. Core includes a fast, optimized website and foundational SEO. Growth adds automation and more SEO pages, while Authority covers full content strategy, technical SEO, and advanced reporting.
→Can I save by bundling services?
Yes — bundling Website + SEO with Lead Gen automatically saves you 15%. It’s built into the toggle you’ll see on our pricing section.
→What are your Lead Gen management tiers?
Starter (Google Ads, 1 funnel), Growth (Google + Meta, call tracking, A/B funnels), and Dominate (Google • Meta • YouTube • LSA, full CRO + reporting). Each level adds more platforms and optimization depth as you scale.
→Which trades do you specialize in?
We focus on service and contractor brands — pools, roofing, HVAC, solar, plumbing, concrete, fencing, landscaping, and more. If your business sells a home service, we can make the phone ring.
Process & Timelines
→How long does setup take?
Most websites and ad setups launch within 3–4 weeks depending on content and revisions. SEO begins indexing right away, but real ranking growth happens in the following months.
→When should I expect SEO results?
Typically within 3–5 months for visible movement. SEO compounds over time — as content builds, authority and rankings climb steadily.
→What’s your lead generation process?
We follow a simple cycle: Discover → Deploy → Diagnose → Dominate. We learn your goals, launch your ads, tune them weekly, and scale once the results prove out.
→What kind of results should I expect?
Most clients see more calls and form submissions within the first month of ads, plus higher close rates once their follow-up automations kick in.
Websites & SEO
→What’s included in a conversion-focused website?
Clean, mobile-first design, fast load speeds, strong CTAs, trust badges, reviews, and clear service pages. Everything built to convert clicks into calls.
→Do you handle technical SEO?
Absolutely — we handle schema, sitemaps, link structure, and Core Web Vitals optimization. We keep your site fast, secure, and crawlable.
→How do you approach local SEO content?
We create city and service-specific pages that rank locally while still being easy for users to read. Every page includes calls, forms, and proof elements that drive action.
→Do you manage ongoing SEO after launch?
Yes — we track rankings, citations, backlinks, and technical health monthly. You’ll get transparent reports showing growth and opportunities.
Lead Generation
→Which ad platforms do you use?
We run Google Ads, Meta Ads, and YouTube. We also integrate tracking and automations through GoHighLevel for instant text/email follow-up.
→How often do you optimize campaigns?
Weekly at minimum — reviewing bids, keywords, and creatives. You’ll always know what’s being adjusted and why through reporting updates.
→Do you offer call tracking and reporting?
Yes. We use CallRail, Google Tag Manager, and dashboards so you can see which ads, keywords, and cities drive the most calls and form leads.
→Do you work with existing ad accounts?
We can audit or take over existing Google or Meta accounts and rebuild them using our optimized structure to improve lead quality and cost per lead.
Guarantees & Working Together
→What’s your guarantee?
We stand behind the work. If results aren’t where they should be, we’ll identify what’s blocking progress and fix it — before we ever ask for more budget. No excuses, just solutions.
→How do you measure success?
We track booked jobs, calls, and ROI — not vanity metrics. You’ll see every lead and campaign result inside your dashboard, so performance is never a mystery.
→How fast do you respond?
You’ll get direct access to us — no layers or tickets. Expect quick responses and proactive communication whenever something changes in your campaigns.
→Do you work outside the listed trades?
Yes. While we’re built for service contractors, we can adapt the same systems to nearly any local business that books jobs or appointments.